Skin Genesis from L’Oreal is a two-step skin treatment regimen designed to strengthen the outer layer of your skin which in turn will have skin looking younger, firmer and “bouncier.” This new product from the established cosmetics and skin care manufacturer L’Oreal touts a “green chemistry” pedigree and several newly discovered, proprietary ingredients.
Leading actress Penelope Cruz appears on the product website to endorse L’Oreal Skin Genesis, as does the New York based dermatologist Dr. Lydia Evans. It is strongly implied that Dr. Evans, who has a private NY practice and who proclaims the benefits of a comprehensive approach to skin care, had something to do with the development of the product, although this is never stated outright. Another innovation that L’Oreal is offering with its Skin Genesis line is an “airless pump” for packaging, which they claim will keep the product and ingredients 100% “pure.”
Product DetailsThe Skin Genesis line focuses on two steps; a Skin Genesis Serum Concentrate, followed by a Skin Genesis SPF 15 Lotion. There is also a Skin Genesis Oil Free Lotion that hydrates skin. Presumably, the SPF lotion is for use in the morning, while the hydrating lotion is to be used before sleeping. Either way, the Serum Concentrate is the backbone of the Skin Genesis line and contains the most proprietary ingredients.
The Skin Genesis Serum concentrate contains the active ingredients Pro-Xylane and Hyaluronic Acid. Pro-Xylane is the result of L’Oreal’s new Green Chemistry policy, and is a beach wood extract said to revitalize and hydrate the outer layer of skin. Hyaluronic Acid is an acid that occurs naturally in skin, and that maintains the outer layer’s strength.
Leading actress Penelope Cruz appears on the product website to endorse L’Oreal Skin Genesis, as does the New York based dermatologist Dr. Lydia Evans. It is strongly implied that Dr. Evans, who has a private NY practice and who proclaims the benefits of a comprehensive approach to skin care, had something to do with the development of the product, although this is never stated outright. Another innovation that L’Oreal is offering with its Skin Genesis line is an “airless pump” for packaging, which they claim will keep the product and ingredients 100% “pure.”
Product DetailsThe Skin Genesis line focuses on two steps; a Skin Genesis Serum Concentrate, followed by a Skin Genesis SPF 15 Lotion. There is also a Skin Genesis Oil Free Lotion that hydrates skin. Presumably, the SPF lotion is for use in the morning, while the hydrating lotion is to be used before sleeping. Either way, the Serum Concentrate is the backbone of the Skin Genesis line and contains the most proprietary ingredients.
The Skin Genesis Serum concentrate contains the active ingredients Pro-Xylane and Hyaluronic Acid. Pro-Xylane is the result of L’Oreal’s new Green Chemistry policy, and is a beach wood extract said to revitalize and hydrate the outer layer of skin. Hyaluronic Acid is an acid that occurs naturally in skin, and that maintains the outer layer’s strength.
